You've probably experienced this: the marketing methods you've been using forever just don't produce the results they once used to. The way people buy a home has changed which means the way you market to them needs to change too.
Most builder's have adopted digital marketing, but are still focused on the low-hanging fruit - the leads ready to buy right now. But there's a much larger group of people, easily 10 times larger, that are just beginning on their home buying journey.
In this guide, you'll discover a framework for getting the attention of those home buyers earlier in their buying journey, using content and marketing automation to be helpful and relevant, and positioning yourself as the builder of choice.
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Absolutely. Just sharing some free knowledge that we hope you’ll find useful. Keep us in mind next time you have home builder marketing questions!