A Builder's Guide To Mapping The Home Buying Journey

How To 10X Your Sales Funnel, Gain Massive Awareness, and Stay Ahead of Your Competition

Discover the framework to get in front of prospective home buyers before your competitors do and sell more homes

The pandemic ushered in a change in consumer buying behaviour. But this change was something we've seen coming in the home building industry for a while. 

The way people buy homes today has drastically changed from how it was a few years ago. Today's buyer does the vast majority of their home shopping online. 

To keep a competitive edge, you must get in front of prospective home buyers earlier in their home buying journey and position your company as a helpful and trusted resource in their buying process.

In this free guide, we reveal how the home buying process changed, how you can get in front of more prospective home buyers, how to stay front-of-mind with them as they shop, and how you can sell more homes with some simple upgrades to your marketing strategy.

Discover the winning formula used by top home builders and developers across the country. Download your copy today!

In this guide, you'll learn:

  • How technology has changed the way people buy homes -  and how to adjust your marketing to keep a competitive edge
  • What the stages of the modern home buyer's journey are and how the prospect's needs and objectives differ at each stage
  • How to create marketing that prospective home buyers find helpful, relevant and useful
  • Step-by-step campaigns to move prospects along their home buying journey, staying by their side until they're ready to buy

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Is this really free?

Absolutely. Just sharing some free knowledge that we hope you’ll find useful. Keep us in mind next time you have home builder marketing questions!